Promotional and Advertising Design
Overall
Since 2022, I have been involved in designing projects for promotional purposes, ranging from large-scale game launch promotions to event promotions for student organizations. Also, as a student leader, I have led and organized many student events and made effective event promotion plans.
Game Launch Promotion Design
2022.03
Advertising Design for the launch and promotion of the Joy of Life (庆余年) mobile game published by Tencent Games, inclueding posters, banners, splash screen ads, homepage ads, etc.
Promotional Materials for Hanfu Show
2023. 05 -- 11
Designed a series of posters that effectively showcased Chinese traditional culture, promoting the Hanfu show on social media platforms like Instagram, Red Book, and WeChat.
Promotional Meterials for Student Charitable Events
2023. 04 -- Now
Designed captivating posters for the OCAD Chinese Student Association (OCSA) that boosted student involvement in charity events, effectively appealing to the young student community at OCAD and the GTA area.
All projects